aixigo launches new website

Aachen, August 2019 – The international software provider for digital financial advisory solutions aixigo, based in Aachen, Germany, has launched its new website on the occasion of the company's 20th anniversary in 1999.

The main content of the new homepage is the world's fastest API-based platform with over 100 digital services for wealth management, investment advisory, portfolio analysis and portfolio risk management. In 2019 the software platform was awarded the German Innovation Award 2019 in the category "Winner Excellence in Business to Business | Information Technologies | Industry Specific and Service Software".

The aixigo product areas investment advisory, wealth management, risk engine and portfolio analysis are presented in a mixture of factual and visual presentations. A total of 7 new videos were produced, which clearly illustrate the customer benefits and the background of the products. All 7 videos can be seen on the corresponding pages of the website, as well as on the YouTube channel of the Aachen-based software company.

When designing the homepage, aixigo attached just as much importance to ease of understanding and how the digital trend-setting innovations have a lasting effect while at the same time offer real added value for the banks and their customers. aixigo's international customers such as BNP Paribas, Commerzbank and Bank Vontobel are already benefiting from the aixigo software.  

The fact is that people's expectations of digital services and information are constantly growing, even for new websites. If financial service providers want two minutes a day of attention, they are in a tough competitive environment. And they are not only in competition with companies in their sector, but also with social media. That's why they need superior technology to be able to deliver new customer experiences flexibly and quickly at any time. 

 "This was the precise idea in our minds when designing our new homepage. The aim is to show financial service providers that their products and services in the digital age need a corresponding technology that isfast, flexible and suitable for the masses. This is the only way to create a real customer experience for our customers," says Christian Neuenhaus, Head of Marketing & Communications at aixigo.


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